Jenny Liu Zhang · Web Development, UX/UI Design, Graphic Design

Welcome!

My name is Jenny, and I'm a digital creator. I'm a strong visual thinker and my work style is meticulous, thoughtful, and imaginative. I only commit to projects when I am certain I will add value.

These days I spend most of my time creating Plot Twisters, an initiative to reimagine how young people learn, work, and play. I enjoy joining teams as a freelancer when I have time on top of that. If you'd like to collaborate, please reach out using my contact form or send me an email.

“Jenny has a natural ability to ask the right questions at the right time, and brings a perfect balance of research and intuition to every project she is involved in.”

Matthew Manos, Founder of verynice Read More Testimonials

Industries I've Previously Worked With

I already have some market context, operational research, and understanding of the potential stakeholders in the following fields:

Aerospace & Aviation
Beauty & Makeup
Charity Organizations
Clinical Psychology
Consumer Media
Education Technology
Environmental Sustainability
Entertainment
Events Planning
Journalism
Non-Profit Organizations
Online Communities
Personal Blogging
Professional Services
Public Health
Social Media
Software as a Service (SaaS)
Video Games

Skills

Web Development

I design and develop responsive websites in HTML, CSS, and JavaScript. I specialize in CMS frameworks like Webflow, Shopify, Squarespace, and WordPress.

Product Strategy

I ask questions to steer hazy ideas toward clear product outlines. I facilitate design discovery sessions to break down scope, stakeholders, competitive value, and intentions.

UX/UI Design

I think through the nitty-gritty decisions a user might make, then design them into visual maps and mobile/web mockups. I brainstorm on paper and design UI in Figma.

Graphic Design

I transform aesthetic inclinations into polished branding, logos, pitch decks, and layouts for web and print. I am advanced in Photoshop, Illustrator, InDesign, and Figma.

Illustration

I create both hand-drawn and vector artwork for web and print, as well as frame-by-frame GIF animations. I specialize in line drawings (like on this website) and mixed media.

Photo Manipulation

I use Photoshop to create surreal compositions, retouch photos, and cut objects and people out onto transparent backgrounds. I am trusted with hard details, like hair.

Select Work

For more work samples beyond the projects below, please contact me.

Wright Electric

A sharp informational website for Wright Electric, a zero-emissions commercial airplane company.

Skills Hired For:

Web Development

Responsive Webflow site with custom HTML, CSS, and JavaScript
Parallax scroll animations

UX/UI Design

Site map and navigation design
Layout architecture

Graphic Design

Logo and branding
Decorative mixed media graphics

Photo Manipulation

Cutouts of renderings

Illustration

Line art illustrations

A sharp informational website for Wright Electric, a zero-emissions commercial airplane company.

Mobile screen of the Wright Electric website.

Homepage of the Wright Electric website.

SOSHE Beauty

An elegant eCommerce storefront for SOSHE Beauty, a refillable makeup brand.

Skills Hired For:

Web Development

Responsive Shopify theme with custom HTML, CSS, JavaScript, and Liquid logic
Modular layout blocks

Product Strategy

Scope of subscription features
Brand messaging and presentation

UX/UI Design

Site map and navigation design

Illustration

Hand-drawn illustrations and animations

Photo Manipulation

Photo animations

Celebration Theatre

An upbeat rebrand for Celebration Theatre, the oldest LGBTQ+ theatre in Los Angeles, CA.

Skills Hired For:

Graphic Design

Logo and branding
Typography kit
Print assets

An upbeat rebrand for Celebration Theatre, the oldest LGBTQ+ theatre in Los Angeles, CA.

Al Jazeera Contrast

A minimal media portfolio for AJ Contrast, Al Jazeera's immersive storytelling studio.

Skills Hired For:

Web Development

Responsive Squarespace template design
360° video integration

Product Strategy

Scope of film portfolio features
Brand integration

UX/UI Design

Site map and navigation design
Layout architecture

A minimal media portfolio for AJ Contrast, Al Jazeera's immersive storytelling studio.

Film collection sample the AJ Contrast website.

A mobile video feature on the AJ Contrast website.

verynice

A playful online face for verynice, an award-winning design strategy practice in Los Angeles, CA.

Skills Hired For:

Web Development

Responsive Webflow site with custom HTML, CSS, and JavaScript

UX/UI Design

Site map and navigation design
Layout architecture

Graphic Design

Logo and branding
Decorative mixed media graphics

Illustration

Hand-drawn illustrations

Photo Manipulation

Cutouts of photos
Color treatment

A playful online face for verynice, an award-winning design strategy practice in Los Angeles, CA.

Snapshot of the impact page on the verynice website.

Testimonials

Jenny possesses the very rare combination of having an incredibly strong aesthetic, a deep understanding of how product design influences business strategy, and a way of intuiting how the design of a product can change the behavior of those who interact with it. You want her on your founding team!”

Jared Morgenstern, COO of Raya

Jenny is my go-to person for creative and consumer. She has the unique ability to bring her own direction to the table while iterating on feedback with intention and speed.”

Suraya Shivji, Founder of HAGS

It was important for us to work with someone that was flexible, agile and diligent. Jenny blew us away with her ability to create curated, clear webflows — her talents go beyond that of web development. She has a knack for conveying language in an extremely effective and engaging way. Jenny was brilliant to work alongside.”

Sahar Rohani, Co-Founder of SOSHE Beauty

I can't think of anyone else that embodies the word 'curiosity' more than Jenny. She has a natural ability to ask the right questions at the right time, and brings a perfect balance of research and intuition to every project she is involved in.”

Matthew Manos, Founder of verynice

Contact Me

If you have been referred to me by someone, please mention the name of the person who referred you. My typical timeline for a project is 3–6 months.

Currently, I am at full capacity and can only take inquiries for projects starting in Summer 2022.